In today’s experience-driven world, audiences crave more than just passive brand interactions—they want to become part of the story. That’s exactly what our AI Avatar Photobooth delivers: a fully immersive, personalized journey that transforms everyday users into the face of your campaign using the power of Generative AI and computer vision.

We recently developed and deployed this exciting activation for a leading global brand looking to push the boundaries of personalised marketing. The goal was simple—create something fun, innovative, and deeply personal. The result? A Gen AI-powered activation that let users star in their own billboard.

Step 1: Quick & Smart Taste Preference Survey

The journey began with a short, intuitive survey designed to capture user preferences—be it in flavors, moods, or visual styles. These responses were used as real-time input to inform what the AI would generate. By tapping into personal tastes and emotional associations, we laid the foundation for hyper-personalised content.

Step 2: Generative AI Builds Custom Billboards

Once the data was collected, our proprietary Gen AI engine sprang into action. Unlike static templates, this system created fully dynamic, billboard-style visuals tailored to each user’s input. Whether someone preferred classic vibes or a bold, vibrant look, the AI crafted a visual experience that matched their style.

Each output featured:

• AI-generated visuals that reflected user preferences
  
  

• Personalised taglines that felt unique and relatable
  
  

• Seamless brand identity integration
  
  

• Optional co-branding or partner product placement
  
  

Step 3: The User Becomes the Star

Here’s where the true magic happened. Using advanced facial recognition and gender prediction algorithms, we captured the guest’s image and seamlessly inserted it into the AI-generated billboard. With realistic face-swapping technology, users saw themselves as the hero of their own branded message.

The final output was optimised for instant sharing across social media, transforming every participant into a natural brand ambassador.

What Makes This Activation Stand Out?

• Hyper-Personalisation: Every design is unique to each user

• Interactive Experience: Users are actively engaged from start to finish

• Social Media Ready: Outputs are optimised for virality

• Valuable Data Collection: Capture user preferences for future marketing

• Cross-Brand Friendly: Seamless integrations for partnership campaigns

• Future-Ready Technology: Combines Gen AI and computer vision for unmatched impact
  

Whether you're planning a product launch, conference, or brand roadshow, our AI Avatar Photobooth helps you connect with your audience in a truly memorable way.

At NXT Interactive, we specialize in building immersive, tech-powered experiences that elevate audience engagement. With operations in Singapore, the UAE, and Australia, we’re strategically positioned to serve clients across regions—bringing innovation, personalisation, and interactivity wherever your brand needs it.

Ready to co-create your next unforgettable activation?
Reach out today for a demo or consultation. Let’s make your audience the face of your brand.